As part of the new excise policy, which aims to transform the liquor trade in the capital and improve the consumer experience, Delhi has been divided into 32 retail zones, 20 of which have already been released. auction, for the supply of foreign and Indian spirits, except country liquor, in the capital in 2021-22. Auctions for the rest will open on Thursday.
The committee will assess the prequalification, technical and financial aspects of all tenders received through the 12 electronic tenders. “The committee, which has excise officials, including the deputy auditor, among its members, will review the documents and submit its recommendations,” an official said.
At the beginning of last month, the government collected 5,300 crore rupees by allocating 20 zones. While tenders were issued for all 32 retail areas in June this year, these 12 areas could not be auctioned for technical reasons such as some bidders applying for all areas and many qualifying for more than two zones. To prevent monopolization, the new policy states that a company can license up to two zones. New calls for tenders were launched on August 12 for the remainder.
Each of the 32 zones has been divided into nine to ten neighborhoods. Each zone will have a maximum of 27 alcohol outlets, with each neighborhood having an average of three outlets.
In March, the Delhi government introduced the new policy to reform the liquor business and withdraw from the retail business itself. The policy suggests a fair distribution of the alcoholic beverage trade. Currently, some areas of the city have a higher concentration of shops than others, leaving room for the spirits mafia. Of Delhi’s 272 neighborhoods, 79 do not have a liquor store and about 45 have only one store each. It is also pointed out that 50% of Delhi liquor stores are currently located in only 45 neighborhoods.