Gravitas Wine Marketing adds Waypoint Vineyards to its vineyard portfolio


CORTE MADERA, CA September 7, 2021 – Gravitas Wine Marketing today announced the addition of California wine producer Waypoint Vineyards to its vineyard portfolio. The Waypoint collaboration includes winemakers Philippe Melka, Mayaan Koschitzky and Matt Sands, and sources like Andy Beckstoffer’s Georges III Vineyard, Giancarlo Bettinelli’s Upper Range (Lowrey Vineyard) and Sonoma Ritchie, Charles Heintz and Starscape Vineyards.

Founded in June 2020, Gravitas Wine Marketing is a California wine distributor specializing in imported and domestic wineries. The distributor was created by a seasoned wine industry expert Aaron Campbell with a mission to provide a wholesale experience to wineries in France, Italy, Spain, South America and from California.

Waypoint Vineyards is Gravitas Wine Marketing’s second wine producer based in Napa. “We are very happy to be able to now offer this incredible selection of wines to our customers”. Said Gravitas Wine Marketing founder Aaron Campbell. “Not only do the wines come from iconic Napa and Sonoma wineries, they are also handcrafted by some of the best winemakers in the industry.” Campbell continued.

Waypoint Vineyards is part of New Frontier Wine Company, part of the Bulgheroni family of vineyards, which operates fifteen wineries around the world. Waypoint Vineyards brings together innovators and artisans to create small productions of exquisite expressions of a single vineyard. Each vineyard is part of the elitist sites of its respective appellation.

“The story of New Frontier Wine Co. is unique – we have a lot of personality in our wines and that requires a distributor who can focus on our robust, iconic and complex wine portfolio. Gravitas Wine Marketing brings us decades of experience in the ultra-premium wine industry which aligns perfectly with our offerings ”. Said General Manager Jim Silver.

About Gravitas Wine Marketing

Founder Aaron Campbell created Gravitas Wine Marketing in June 2020. Recognizing the lack of California distributors who specialize in effectively representing small producers, Campbell has stepped back from his 20+ years of wine sales. Campbell has worked at companies such as Epic Wines, Angeles Wine Agency, and Swirl Wine. Brokers where he worked in sales management and executive roles. While gaining work experience in the wine industry, Campbell received the Certified Sommelier Certificate from the Court of Master Sommeliers and completed the Vintage Wine Program at UCLA.

The Gravitas Wine Marketing portfolio includes French producers Clos de Papes, Bosquet des Papes, Le Vieux Donjon, Château Fortia, Dom. Olivier Hillaire, Mas de Boislauzon, Dom. Des Chers, Claude Genet, Dom. André Neveu, Dom. Jasmin, Dom. Bernard Gripa and Dom. Bertrand Stehelin. Italian producers Andriano, Pietranera, Cascina Bruciata, San Vito. California producers Gamble Family and Vino Noceto. The German producer Markus Molitor and the great Argentinian Altocedro among many other world-class producers.

To learn more about Gravitas Wine Marketing, visit their website at

To learn more about Waypoint Vineyards, visit their website at


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